The Work.
“In 2016, Roberto Lerebours Garcia was having a smoke and enjoying some whiskey at his favorite cigar lounge in Santo Domingo, when the idea came to him. How he can turn his passion into his life’s work. With the help of a couple of close friends and his endless drive the idea of Reyes Del Caribe began to unfold. Utilizing his connections in the cigar industry
he was able to discover a hidden gem of a cigar maker who was able to make the
dream into reality.”
Client Story
We had the privilege of developing the brand identity for Reyes Del Caribe, a premium cigar company founded by Roberto Lerebours Garcia. Inspired by his passion for cigars and whiskey, the brand was built around the idea of creating the ultimate cigar for true enthusiasts. My work included crafting a visual identity that reflected the brand's Caribbean roots, premium positioning, and dedication to quality, helping bring Roberto's vision from concept to market.
Services We Provided
– Package Design – Branding – Web Design
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